Clientology institute
We turn clients and employees into fans of your company
We are a company founded to make the world a better place for all the customers – to create a world you would like to live in. We humanize experiences, even the digital ones. Because every product, every app, every service is - in the end - used by humans. By designing human experiences we turn clients into fans, making them your most efficient sales force.

What we do
Consulting
Good service don’t happen by accident, they need to be designed and delivered by people passionate about their work. If you want to have fans instead of clients, call us.
Networking
Do you need inspiration? Join us during our CX conference or come and have a breakfast with us.
Tools
Do you want to actively use and share your journeys across the organization? Than try our Customer Journey Guide, an on-line tool to create and manage your journeys.
Engagement
Do you want to learn how to effectively manage customer experience? Than try our CX academy..
Our methodology Our methodology
We design ecosystem where your employees can create better services for your clients. Our methodology aims to five categories:
The Visionary
The Visionary Will help you to set up your CX vision. He is here to help you with:
- Strategy and transformation
- Value of promoter
- CX roadmap
- Word of mouth economy
- CX maturity assessment
- CX myths
- Customer values
The Cartographer
Will help you design great experiences. He is here to help you with :
- Service design - Customer journey framework
- Branded experience
- Moments of advocacy
- Moments of truth
- CX design
- Prototyping & testing
- Customer journey
- Workflow & process redesign
- Signature journey
- Customer insights
- Omnichannel design
- Operationalise value proposition
- Design sprints
- Complains
The Ambassador
He can excite the whole team for the right customer experience. It will help you in these areas:
- Culture & change - Company movement
- Walk the talk - (Self propel) CX
- CX academy
- CX training
- Customer days
- Employee engagement
- CX momentum
- Customer values
- CX leadership
The Interpreter
Will help you listen - understand - act to customer voice. She is here to help you with:
- Voice of customer (VoC)
- NPS
- Employee NPS (eNPS)
- Touchpoint NPS (tNPS)
- Closed loop feedback
- Customer verbatims
- Employee feedback
- Frontline feedback
- Root cause analysis
- Unstructured feedback
- Complains
Mr. Meter
Will help you to measure your progress. He is here to help you with:
- Brand NPS - Customer effort score (CES)
- Customer satisfaction (CSAT)
- Customer data analytics
- CX KPI's
- Customer experience management (CEM)
- Customer centric processes
- Customer systems
- Customer metrics



Our values
Meaningfulness
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We bring meaningfullness.
Both you and your team will get practical and tangible outcomes..
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Meaningfulness of numbers.
We make emotions rational. We will count how much you’ll get from a smiley client. We build on a throughout analysis of your current situation.
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Meaningfulness of events.
We create an environment where you can effectively manage the client’s experience or innovate it. We recommend only what makes sense for you.
Passion
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Passion for you.
We believe that the biggest steps forward are made through experience. That’s why we create interactive days full of activities and „a-ha“ moments which will prepare you for the future.
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Passion for your clients.
We can help you to set up your company in a way that will make your services a matter of desire, not only a choice.
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Passion with us.
We love what we do. And that passion will become contagious for your team as well .
Inspiration
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Client as an inspiration.
Client is a source of inspiration for us and therefore he/she is always a member of the project team .
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World-wide inspiration.
We bring inspiration and best practise examples from all over the world.
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Stories as an inspiration.
We inspire you to tell the stories. Through them, you’ll excite anyone.